If you can evoke the video’s emotions through a thumbnail, you’ve achieved your goal. Your video thumbnail doesn’t have to be the next Avengers movie poster, but you’ll need to rely on drama to create anticipation and excitement for your video.įocus on exaggerated expressions and action shots to capture the mood of the video in the thumbnail. Up your contrast by adding an outer glow or drop shadow around the focal point(s) to make the subject pop. After all, high-contrast is key to make your thumbnail pop. So turn up the saturation and stick to complementary colors to increase the contrast. The last thing you want is for viewers to scroll past your work because your thumbnail doesn’t stand out.

When creating eye-catching thumbnails, use images with vibrant colors and high contrast that look great in multiple sizes, small and large. There is no science to crafting a perfect video thumbnail, but there are some best practices that will greatly increase your chances of clicks and views on your videos. Video thumbnail best practicesįormer Disney CEO Bob Iger once said, “There is no science to creativity.”Ĭreating video thumbnails is an art. A well-designed thumbnail can make all the difference between someone choosing to engage with your content or move on to watch another video.Ī great thumbnail should build anticipation while accurately evoking the emotions and narrative of your video’s content. They act like billboards to help people decide to watch your videos – encouraging viewers to click and engage with your content.

How to create and upload a video thumbnail for YouTubeĪ video thumbnail is a reduced-size image that previews and represents the content of a video.

How to create and upload a thumbnail on Vimeo.

How to make and upload video thumbnails.

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